Smarter, Faster, Connected

MarkApp powers programmatic advertising across web, mobile and CTV through a proprietary ad exchange and top-tier DSP/SSP integrations. We drive AI-driven monetization for publishers and help brands scale with DCO, real-time analytics & precise targeting.

SOLUTIONS

Innovative AdTech Solutions

Programmatic Media Buying

Run full-funnel campaigns across Web, Mobile Apps, and CTV using CPM, CPC, or CPA buying models. Deploy, optimize, and scale with transparent controls and premium supply access.

Powered by: Harion + Pantheon + MarkDash

Contextual & Cookieless Targeting

Privacy-first targeting built for a post-cookie ecosystem—ideal for CTV and in-app environments. Activate relevance using content, device, and environmental signals without relying on IDs or personal data.

Powered by: Pantheon

Omnichannel & Cross- Device Orchestration

Unify reach and frequency across screens and formats with coordinated messaging and smarter sequencing. Maintain consistent audience strategy while optimizing performance across environments.

Powered by: Harion + Pantheon

Self-Serve DSP or Managed Execution

Choose the operating model that fits: self-serve control for experienced teams, or managed execution for faster launch and ongoing optimization. Full transparency across setup, pacing, and outcomes.

Powered by: Harion + MarkDash

OUR PRODUCTS

Awesome Features

Pantheon Contextual Intelligence Engine Programmatic activation powered by real context, not cookies. We enrich every impression with content, device, and environmental signals to maximize relevance, brand safety, and performance across CTV and mobile apps.

Harion Omnichannel Performance & Branding Platform Our DSP built to execute both branding and performance campaigns within a unified omnichannel environment. Full control over buying, optimization, and outcomes across CTV, mobile, and web, with a strong focus on ROAS and efficiency.

MarkDash Reporting & Partner Operations Platform A centralized platform for reporting, insights, and operations. Real-time visibility across performance, optimization, and financial workflows, transforming complex data into actionable intelligence.

SMARTER, FASTER, CONNECTED

Powering the Future of Digital Advertising

Full-Stack AdTech Solutions

Premium Publisher & Developer Monetization

Brand & Agency Growth Acceleration

Innovative AdTech Products

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AD IMPRESSIONS SERVED MONTHLY

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GLOBAL PUBLISHER & DEVELOPER PARTNERS

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ANNUAL REVENUE & GROWING

WORLDWIDE IMPACT

Driving Performance & Growth Across the Digital Advertising Ecosystem

BLOG UPDATES

Latest News Posts

Beyond News

The Streaming Boom Redefining Advertising in Asia-Pacific

Connected TV adoption across Asia-Pacific is accelerating faster than any...

Beyond News

Transparency in CTV: Europe’s Path Toward a More Open Programmatic Future

While the U.S. has led the CTV monetization race, Europe...

Beyond News

Data Banks and Contextual Intelligence: Redefining Programmatic Collaboration in Europe

As Europe strengthens its data protection frameworks, data clean rooms...